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BTEC First business

Carysforth, Carol2013
Books, Manuscripts
This student text provides all the underpinning knowledge needed to pass the BTEC first diploma. It provides learning objectives to help the reader focus on what they need, up-to-date case studies and assessment activities to test the readers' knowledge and understanding.
Main title:
BTEC First business / Carol Carysforth, Paul Bentley, Lisa Chandler-Corris, Mike Neild and Karen Glencross.
Imprint:
Harlow, Essex : Pearson, 2013.Harlow, Essex : Pearson, 2013.
Collation:
xi, 438 pages : illustrations (colour) ; 28 cm
Notes:
Includes index.
ISBN:
9781446901366 (pbk)
Dewey class:
650
Language:
English
Index terms:
Enterprise : business finance : brand promotion : customer service : retail business : recruitment : marketing : business teams : consumer rights : financial planning : personal selling : online business : internet retail : visual merchandising : BU121.
BRN:
386338
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